Supernova is seeking a full-time contractor based in New York City to join Supernova as a Content Creator for our Crypto/Web3 client’s social channels (X, Meta, TikTok).

In this role, you’ll lead the creative vision for social-first campaigns. This includes making sure deliverable aligns with client objectives, resonates with target audiences, and elevates Supernova’s reputation as a creative powerhouse.

✔️ Develop brand identity and pillars

✔️ Create content strategy and micro-campaigns

✔️ Work with A-list design and content teams

If you’re constantly creating, a self-starter, and deeply immersed in X, Instagram, and TikTok let’s chat.

Content Creator Responsibilities

• Lead Creative Strategy:
  • Brand DNA mapping, craft visual identities, content themes, and overarching creative strategies that align with both client aspirations and Supernova’s ethos.
  • Collaborate closely with clients and internal teams to define goals, audience insights, and brand differentiation.
  • Conduct a competitive analysis and audit existing content and marketing assets to identify strengths and gaps
• Campaign Execution:
  • Oversee the art direction and design of monthly micro-campaigns, evergreen assets, and trending content.
  • Work closely with our content production teams to create visuals and multimedia, ensuring content is visually engaging and ties back to brand identity.
  • Creative workflows to deliver 360° social campaigns that include graphics, videos, and written content across four content pillars: trending, announcements, educational, lore/community.
• Analytics & Optimization:
  • Collaborate on A/B testing visuals and refining creative outputs based on performance data and audience insights.

Qualifications

• Strong portfolio of platform-specific work for X, Instagram, and TikTok, including design, motion graphics, generative AI, and writing.
• Understanding of emerging technology, blockchain-based ecosystems, CT, and immersive storytelling within crypto and Web3 spaces.
• Ability to work independently and lead multidisciplinary creative teams, with experience balancing strategic and aesthetic considerations.
• Ability to ideate and execute both short-term, trend-focused micro-campaigns and long-term brand campaigns.
• Proficient in design tools such as Figma, Photoshop, InDesign, After Effects, Unreal Engine, Cinema 4D, Midjourney, and LumaAI (Dream Machine and Ray2).
• Familiarity or experience within the advertising/creative studio world.